What is Possible in the Future?

Creative Santa Fe Director Cyndi Conn Interviewing Tony Hsieh and Geoffrey West

What is "IF: Imagined Futures?"

IF: Imagined Futures brings idea-driven leaders from throughout the country and world to Santa Fe to inspire, educate, and build ongoing networks for our community. IF seeks to explore the fundamental question: What is the brightest future imaginable for Santa Fe and what steps can we take to achieve that goal? Panel discussions, lectures, conversations, and presentations provide opportunities to investigate how to enrich Santa Fe’s future with feasible strategies for tangible change.

Over the years, IF events have progressed from defining challenges, assessing available resources and collaborative opportunities, and ultimately gathering public input and expert advice to build large-scale strategic initiatives. Additionally, CrSF is currently partnering with institutions throughout the county and abroad to organize and host an annual conference that promises to shine an international spotlight on the city’s cultural, scientific, and intellectual assets—drawing new attention, visitors, and energy to Santa Fe.

IF: Imagined Futures? Speakers

Laura Zabel

Jason Schupbach 2016

Robert Lynch

Tony Hsieh

Jeff Speck

Walter Hood

Robert Hammond

Susan Szenasy


Candy Chang

Jason Schupbach

Sherry Wagner

Evolve or Die