“The way you do anything is the way you do everything.”

There is no “small deal” for Sorakamol (pronounced so-RAH-ka-mohn) Annette Prapasiri. Sorakamol believes we can simultaneously design for better outcomes, higher ROI, stronger communities, and happier humans. Fascinated by neuroscience and behavioral economics, you’ll find her always out on the frontier, prospecting for the incentives that shape human actions.

Sorakamol is a graduate of The Seattle Art Institute’s Graphic Design Department and the St. John’s College Great Books Program. She has applied her craft and critical thinking skills to her own brand design practice, Six Blooms, and to multiple community projects, most recently as the vice-president of Friends of Architecture Santa Fe (FASF) board of directors, overseeing communications, fundraising, and program development.